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CONFERENCE EVENT MANAGEMENT THANKSGIVING CAMPAIGN

illustration • typography • layout

GOAL

Reach out to the company's clients and prospects and make year end donations in honor of each recipient. 

APPROACH

Contacts more likely to respond to snail mail received paper thanksgiving cards, and those more likely to respond to email received digital Thanksgiving emails. The contacts returned their cards or responded to a survey to allocate their donation to the charity of their choice.

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